ConnextMSP
branding & Design
ConnextMSP, powered by the GREATER MSP Partnership, focuses on empowering young professionals of color in Minneapolis-Saint Paul with career opportunities. Seeking a contemporary image to engage their target audience, ConnextMSP enlisted our expertise for a brand transformation. Through discovery and design exploration, we crafted a bold, diverse, and forward-thinking brand identity aligned with the GREATER MSP Partnership. They seamlessly applied this identity to a new website, ensuring consistency and impact across all platforms.